Global Social Media Coordinator
Full time @Center for International Forestry Research posted 3 months ago Shortlist Email JobJob Detail
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Job ID 3263
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Offered Salary 1000
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Career Level Others
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Experience 5 Years
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Gender Both
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Industry Media/Publishing
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Qualifications Degree Bachelor
Job Description
Global Social Media Coordinator
Overview
The role of the Global Social Media Coordinator is to drive ambitious global outreach and engagement activities and act as a key contributor to one of the world’s leading science communications programs. CIFOR-ICRAF is seeking dynamic and creative to enhance the organization's online presence and engagement. The coordinator works across the organization with senior management and researchers and with high-level donors and partners worldwide to develop and implement a global social media strategy, creating compelling content, and fostering a vibrant online community. This role will also support regional teams, ensuring alignment and quality across all social media platforms. Additionally, the coordinator will build and lead a global social media team to drive innovation and impact.
Job Description
1. Strategy Development and Implementation
- Lead the development and implementation of an annual global social media strategy in line with CIFOR-ICRAF’s strategic objectives and major global events
- Design and execute creative targeted social media campaigns that support the organization’s goals and initiatives
- Advise CIFOR-ICRAF projects and programs on the development and optimization of digital products, including social media toolkits, interactive reports, multimedia storytelling, and campaign assets
- Explore and integrate the use of AI tools and emerging technologies to enhance content creation, audience analysis, and campaign optimization
2. Content Creation and Management
- Develop, curate, and create engaging content tailored for various social media platforms, ensuring consistency with CIFOR-ICRAF’s brand and messaging guidelines
- Work closely with the design team to develop visually compelling and shareable content that enhances CIFOR-ICRAF’s digital footprint
- Manage and maintain the organization’s global social media accounts, including planning, scheduling, and posting regular updates
- Ensure content reflects CIFOR-ICRAF’s scientific work, mission, and key messages
3. Regional Team Support
- Oversee and support regional social media teams, ensuring high-quality outputs and alignment with global strategies
- Provide guidance, resources, and capacity building to strengthen regional teams’ social media presence
4. Monitoring, Analysis, and Reporting
- Monitor and analyze social media performance using relevant tools and metrics
- Provide monthly performance reports and additional reports on demand, offering insights and recommendations for improvement
- rack social media campaign performance, measuring key metrics and impact
- Use data to optimize content strategies and drive audience engagement
5. Paid Marketing and Emerging Trends
- Design and oversee paid marketing activities across platforms to enhance reach and impact
- Stay up to date with emerging social media trends and platforms, evaluating their potential integration into CIFOR-ICRAF’s strategy
6. Team Building and Leadership
- Build, mentor, and lead a global social media team, fostering collaboration and innovation
- Ensure effective delegation of tasks and provide professional development opportunities for team members
7. Coordination and Collaboration
- Coordinate social media campaigns and collaborations across teams and departments
- Ensure timely and professional social media services for CIFOR-ICRAF staff, responding to requests and providing support as needed
- Supervise and guide social media team members, fostering a collaborative and innovative work environment
8. Additional Responsibilities
- Contribute to science writing, event coverage, and other outreach activities as directed by the Head of Global Outreach and Engagement
Education, Experience and Technical skills
• Bachelor’s degree in communications, marketing, journalism, or a related field • Over 5 years of experience in social media management, preferably in an international or nonprofit organization • Proven ability to develop and implement effective social media strategies and campaigns • Strong writing, editing, and content creation skills • Proficiency in social media analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social) • Experience with paid social media advertising • Creative mindset with a strong understanding of digital trends and AI tools
Personal Attributes and Competencies
• Self‐motivated, resourceful and energetic • Excellent organizational, coordination, and team leadership skills • A team player and have outstanding interpersonal communications skills • Able to work in a multicultural environment and manage multiple projects simultaneously • Able to work with significant autonomy • Able to strategize at both macro and micro levels • Able to find creative solutions
Terms and conditions
• This is a Locally Recruited Staff (LRS) position. CIFOR-ICRAF offers competitive remuneration in local currency, commensurate with skills and experience • The appointment will be for 1 (one) year with the possibility of extension contingent upon performance, continued relevance of the position and available resources • The duty station will be in Nairobi, Kenya <br>CIFOR-ICRAF promotes Gender Diversity – Applications from women professionals are encouraged. <br>CIFOR-ICRAF is an equal opportunity employer. It fosters a multicultural work environment that values gender equality, teamwork, and respect for diversity.
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